The cost of generating a pixel has hit zero. With a single prompt, anyone can produce a 4K cinematic trailer, a symphonic score, or a 50,000-word novel. We have entered the "Post-Content Era," a period of infinite supply where the traditional "Creator Economy" is facing a radical devaluation of labor.
If everyone can create everything, then "making" is no longer a competitive advantage. The new moat isn't production; it’s selection.
In the traditional model, value was found in the "Middle Class" of creativity—the illustrators, the editors, the animators. AI has commoditized this layer. Today, value has migrated to the two extremes: the Compute (the chips and models) and the Context (the human taste that decides what matters).
At SENSUM, we call this "The Curator’s Paradox." As AI generates more noise, the premium on human "signal" increases exponentially. We are shifting from a world of Content Creators to a world of Context Architects.
For VCs, the investment opportunity isn't in the 1,000th "AI Video Generator." It is in the infrastructure that allows humans to exercise high-level judgment over machine output. This is the Selection Layer. It’s about building a "Taste-to-Market" pipeline where a creator’s primary job is to act as a Filter, not a Factory.




